circular economy
The Sustainability of the 2024 Paris Olympics: A New Era in Sports Events

The Sustainability of the 2024 Paris Olympics: A New Era in Sports Events

The linear economic model may have served us well, arguably leading to incredible productivity and the modern way of life; since 1990 alone, over one billion people have been lifted out of extreme poverty and child mortality rates have been cut by more than half1. However, its negative externalities and impacts are reaching the tipping point of the planetary boundaries2. The planet can no longer sustain the ‘take-make-waste’ model of production and consumption.  

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